IMC Dallas/Forth Worth Chapter
Practice Development Workshop
Learn from experts, stay current, exchange ideas, and share your expertise! The Practice Development Workshop series is designed to cover all aspects of managing a successful consulting practice. Join us if you are new to the consulting profession, wanting to learn how to effectively ramp up your practice, an established consultant, looking to stay current with state-of-the-art methods and to exchange ideas about new practices, or a seasoned practitioner, willing to share your expertise on how to maximize your consulting success.
The Practice Development Workshop meets the first Wednesday of each month throughout the year. You can attend only some of the workshops or join us for the whole series.
Upcoming Workshop
Writing and Publishing for Success
September 1st, 2010
Click here for details
Location
13701 Dallas Pkwy, Telos club, Parthenon conference room
West side of Dallas North Tollway, between Spring Valley and Alpha
(click here for Google map)
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Networking: Program: Cost per session:
Reservations: |
7:15 am - 7:30 am 7:30 am - 9:00 am $25 for members, $35 for non-members $10 discount for registration 2 or more business days in advance (includes continental breakfast; please bring cash or check)
Online |
Curriculum
| Jan 7, 09 |
Successful Consulting |
Why clients engage; aligning to market needs |
| Feb 4, 09 |
Laying the Foundation |
Defining your services; Mission and value proposition |
| Mar 4, 09 |
Legal Issues of Consulting |
The right legal structure; IP aspects; contracts |
| Apr 1, 09 |
Expanding Your Consultancy |
Partners; subcontractors; virtual company; JVs |
| May 6, 09 |
Creating Value for Clients |
Value; fair pricing; 'selling' your pricing |
| Jun 3, 09 |
Marketing Your Consultancy I |
Client & market segmentation; identifying prospects |
| Jul 7, 09 |
Marketing Your Consultancy II |
Brand building and consistent marketing strategy |
| Aug 5, 09 |
Marketing Your Consultancy III |
Collateral, newsletter, budgets |
| Sep 2, 09 |
Marketing Your Consultancy IV |
Networking and referrals; professional memberships |
| Oct 7, 09 |
Marketing Through The Web |
Websites & search engines; blogging |
| Nov 4, 09 |
Attention Grabbing Communications |
Speaking; press releases; media coverage |
| Dec 2, 09 |
IMC Code of Ethics I |
Integrity; confidentiality; conflicts of interest; etc. |
| Jan 6, 10 |
Consulting Contracts & Proposals |
Roles; winning proposals; legal aspects |
| Feb 3, 10 |
Selling Consulting Services I |
Economic buyers; selling process; cold calls |
| Mar 3, 10 |
Selling Consulting Services II |
Closing the deal; dealing with problem clients |
| Apr 7, 10 |
Selling Consulting Services III |
How to sell to large corporations & senior buyers |
| May 5, 10 |
Managing Clients' Expectations |
Initial rapport; expectations; resolving scope conflicts |
| Jun 2, 10 |
Managing Your Resources |
Effectively using your time, finances and energy |
| Jul 7, 10 |
Expanding Your Consultancy |
Partners; subcontractors; virtual company; JVs |
| Aug 4, 10 |
Improving Your Strategic Agility |
How to seize an opportunity to interest a buyer |
| Sep 1, 10 |
Writing and Publishing for Success |
Writing case studies & articles; publishing books |
| Oct 6, 10 |
Effective Client Analysis |
Profiling; client base management; referral requests |
| Nov 3, 10 |
Asset Based Consulting Practice |
Building assets; productizing; valuing for resale |
| Dec 1, 10 |
How to Become a CMC |
Process; certification requirements |