I've recently moved to a new city. Since I don't know very many people, I'm attending as many business functions as possible. Any ideas on becoming a great networker?
I have moved around many times in my career, and I consider networking one of my key methods of prospecting. It always surprises me how poorly some people network. No business cards - rambling and ineffective "what do you do" responses - and this is the lifeblood of your business!
There are 3 things that I believe are critical to being a great networker. The next 3 tips will highlight these key actions.Key #1: Have a Purpose for Attending
Arrive at any networking event with clear objectives in mind.
- Know who you are looking for. Perhaps your prospect is at the CEO or CFO level, so seek them out. Perhaps you are seeking to connect with a someone who works for or knows someone from a company you are targeting as a prospect.
- Ask people not in your target if they know anyone who is.
- Allocate your time in an appropriate manner. Always gather cards and chat briefly with non-prospects but spend more time with those who are. Don't hang with anyone you know.
Think about WHY you are attending your next networking event. Have no networking events scheduled in the new week or so? That's another problem - and another action to take today.