Ms. Sidmel Estes addressed an early morning breakfast crowd of twenty-eight today, April 1 and gave an "insider's view" of working with the media. "Sid" has worked in the Atlanta media market for over twenty-five years and was named by Ebony Magazine in 1993 as one of America's Most Influencial Black Americans and Organizations." She has also received several local Emmy Awards as well as the Acadamy's highest honor, the Silver Circle Award, for her twenty-five years of distinquished service in television journalism.

Sid left the audience with a copy of her pamplet, "The Seven Keys To A Successful, Effective And Positive Media Plan."