Busy executives and professionals often don't know where to start with social media – it can seem overwhelming because there are so many different platforms.

Quick Start Social Media Coaching, offered by Advantage Marketing, simplifies social media and help execs use these tools to further their business and professional objectives. Quick Start customized coaching sessions cover LinkedIn, Twitter and Facebook, the three social media platforms most commonly used by business professionals and B2B marketers.

For more information about Quick Start coaching, visit http://www.advantage-marketing.com/social-media-coaching.shtml.

Not being a big fan of Facebook myself, I asked Christian DeGobbi, Social Media Manager for Dow Jones Indexes, to write for The Marketing Advantage blog about what it takes for a B2B firm to market itself successfully by using Facebook. His comments may surprise you. http://bit.ly/dIHk5J  

We've all had to rebuild or refresh our business and professional networks at one time or another. Here's how one professional did it - not once, but twice - as she moved her business cross-country. http://bit.ly/eriFca  

Is your same-old marketing getting the same old results? Read the 13 ideas I'm sharing with Advantage Marketing clients to help them build stronger marketing programs in 2011. http://bit.ly/fEJeMa

Dear Fellow Members:

Thank you for your ongoing support and participation with the IMC NJ Chapter programs and activities.  We - the IMC NJ Board of Directors - are committed to deliver high quality programs and opportunities to grow your management consulting businesses.  

Our Vision: The Chapter of Excellence for Management Consultants

In 2010, we began to actualize The IMC NJ Six Initiatives:  

Initiative #1:   Management Consultant Professional Development Programs
We continue to seek new ways to create professional programs that will nurture our members’ businesses and enhance their knowledge. Click on the links below to learn more about our upcoming 2011 programs, including several events at a more northern venue, the Madison campus of Fairleigh Dickinson University:

Save the Date - IMCNJ Meeting and Program - Value-Based Pricing 1/31/2011
Location: FDU, Madison NJ    

Save the Date - IMCNJ Meeting and Program - Writing & Publishing Your Book 3/21/2011 Location: Princeton, NJ  

Save the Date - IMCNJ Meeting and Program - LinkedIN for Consultants 5/16/2011
Location:  FDU, Madison NJ

To review our past programs for 2010, please click the links below:  
IMCNJ Program - November 15, 2010 - Pre-Season Holiday Mixer
IMCNJ Program - September 20, 2010 - Refresh Your Personal Brand
IMCNJ Program - July 19, 2010 - Strategic Alliances  
IMCNJ Program - May 17, 2010 - Overcoming Objections  
IMCNJ Program - March 15, 2010 - Cross-Border Information
IMCNJ Program - January 18, 2010 - Social Media for Consultants

Initiative #2:   Fostering Strategic Professional Alliances
IMC NJ Chapter had its first Pre-Season Holiday Mixer: IMC NJ Chapter will continue to facilitate an environment where our members not only attend excellent programs, but they are also able to develop professional relationships and business alliances.  

Initiative #3:   Strategic Alliances with Professional Organizations 
In 2010, IMC NJ Chapter initiated strategic alliances with several educational and professional organizations, including:

• Rothman Institute Entrepreneurship, Fairleigh Dickinson University (FDU)
• Princeton Independent Consultants (PIC) 
• Turnaround Management Association (TMA)
• National Speakers Association (NSA)
• IMC Philadelphia
  

Initiative #4:   Build Capacity with University Graduate Executive Programs
We intend to reach out to many different executives who are a part of the Fairleigh Dickinson University Programs.  Our 2011 goal is to create relationships that help our members get in front of key decision makers.   

Initiative #5:   CMC Management Consultant Certification
In November 2010, we conducted the first IMC NJ Chapter CMC orientation in Princeton.  Four CMC applicants attended a four-hour orientation led by Alberto Caballero, CMC Committee Chair.   

Initiative #6:   Establish Special Interest Groups (SIG)
SIG is a member-led group focused on a specific discipline of management consulting.  We are identifying champions to lead this initiative.  Please contact me at mailto:helen@daoconsultingservices.com if you are interested.  

We look forward to teaming with you to make the IMC NJ Chapter truly a Chapter of Excellence.  In particular, I am available to work with you to create a legacy of excellence for the new generation of management consultants.  

Sincerely,  
Helen Dao
IMCNJ President