you haven't been up there recently, IMC’s new website rolled out late last
year, and it has continued to receive rave reviews. We have completed the
initial testing, have improved the marketing copy, and are fully functioning
with great new features over the old site.
me tell you about some of the great things that we've seen and incorporated
into the site.
the IMC USA website continues to be ranked in the top five sites for management
consulting / consultants by Google.
the new website is highly interactive and provides a community for our
consultants through communities of practice, improved profiles, and a host of
other features through use of Web 2.0 technologies.
member profiles have been expanded significantly. In addition to having their
information searchable by potential clients, members can have individual blogs,
upload photos and videos, participate in communities of practice, and other great
chapter websites are nested under the IMC website – there are pages already
created which can be customized (see Pacific Northwest’s for a great example).
There are a lot of advantages for this – it raises chapter website Google
ranking, reduces or eliminates chapter costs for maintaining their own website,
and with its calendaring and e-commerce functionality, allows registration for
chapter events and eliminates most fees for event registration.
Knowledge Resources. This will include back issues of C2M, sample documents,
and other things of interest / help to members. I expect that to be up and
running within 2 months.
the "Find a Consultant" functionality has been greatly improved. In
fact, as a result of the increased publicity IMC has been getting in the news,
we have received an increased number of requests for consultants – since the
beginning of April, we have received at least 10 requests, and many of these
have specifically requested a CMC.
be sure to take advantage of the Find a Consultant opportunities, be sure to
both register to receive e-mails for the Find a Consultant portion of the
website, and have an updated profile.
why. Many of the Find a Consultant requests are coming directly through the
National Office via phone call, and Greg Maciog searches through member profiles
to find a potential match for the client. If your profile has not been updated,
you may miss out on that perfect opportunity.
of Mark, my thanks to him and his team which include Ben Griner (PNW), Steve
Lipka (NE), Richard Longview (HOU), Chris Lambrecht (GA), and Greg Maciog (National
Office) for their great work on the website – it is greatly appreciated.