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#500: Help Your Clients Embrace Diversity

Posted By Mark Haas CMC FIMC, Friday, February 11, 2011
Updated: Friday, February 11, 2011
My client's firm has been slow to embrace workplace diversity and most of the efforts made in this area thus far seem to be reactive and defensive in nature. I think they are missing an opportunity. Do you have any suggestions?

You are absolutely correct - Organizations that understand and celebrate the importance of having a positive culture of diversity and inclusion are often very proactive in their efforts. They recognize that a culture of differences (in areas such as age, gender, ethnicity, lifestyles, talents, education, and interests) can provide them with a strategic competitive advantage that translates into financial success. They are constantly looking for new ways to leverage these differences to achieve positive results both for the organization and the individuals that make it up. For example, these companies utilize diverse teams to help get a better understanding of their diverse customer base, to help identify diverse new markets, and to support the recruiting and retention of workforce talent in a very competitive environment.

There is an anonymous quote that captures the topic extremely well: "Diversity is the one true thing we all have in common. Celebrate it every day"

Tip: For more information on this important topic, you might seek out check out the collection "Differences That Work: Organizational Excellence Through Diversity" (Edited by Mary Gentile) or Managing Differently: Getting 100% from 100% of Your People 100% of the Time (by James O. Rodgers).

© 2011 Institute of Management Consultants USA

Tags:  customer understanding  diversity  values 

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