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Strategic Planning
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Strategic Planning

When: Thursday, November 10, 2011
From 4:00 until 5:30 PM EST
Where: IMC USA Academy Webinar
Contact: Sarah Rodda

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Strategic Planning
By Karen Lawson

$79 for Members -- $149 for Non-Members
This course contributes to the requirements for CMC certification with the
Core Competency focus area of Practice Management, Early Level
This session focuses on developing a strategic plan for your business success. The presenter will introduce you to the process for developing and implementing an effective strategic plan for your own business. You will learn how to assess your organization’s strengths and weaknesses, determine where you want to be in the future, and establish an approach for achieving identified targets. 

You can expect to learn how to:
  • Apply the strategic planning process to your own consulting business
  • Identify outcomes required to successfully achieve your organization’s targeted outcomes over the next three to five years
  • Identify the elements and steps required to develop and implement a strategic plan
Dr. Karen Lawson is an international consultant, speaker, and author. As founder and president of Lawson Consulting Group, Inc., she has built a successful consulting firm specializing in organization and management development as well as executive coaching. She has extensive consulting and seminar experience in the areas of team development, communication, leadership, and quality service across a wide range of industries using her experience and knowledge of human interaction to help leaders at all levels make a difference in their organizations.
Karen is the author of 12 books and she has also written chapters for 15 different professional collections in addition to numerous articles in professional journals. She has created several assessment instruments and developed new, cutting-edge learning tools and delivery methods, including a 12-session professional development audio series for managers; web-based training programs; and teletraining courses.

Karen is currently an adjunct professor at Arcadia University in their International MBA program and has served on the adjunct faculty for many Universities at both the graduate and undergraduate levels. She also teaches at The School of Management Development for the American Bankers Association.  She has presented at several professional conferences in the United States, Asia, and Europe.

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Don Matheson CMCChair and CEO, IMC USA
Gregory BrooksExecutive Director, IMC USA