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The Innovation Strategist Workshop: Module 2 — Sustainable Innovation System
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7/13/2010 to 7/15/2010
When: Tuesday and Thursday, July 13 and 15, 2010
From 12:00 PM until 1:30 PM EDT
Where: IMC USA Academy Webinar
Contact: Sarah Rodda


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The Innovation Strategist Workshop:
Module 2 - Sustainable Innovation System
By Dr. Howard Rasheed
This course contributes to the requirements for CMC certification with the Core Competency focus area of Business Acumen, Mastery level.

Participants will learn a 7 step innovation system that stimulates the collective intelligence of your stakeholder and creates a sustainable culture of creativity in your organization.  Consultants will be able generate additional revenue opportunities by having access to a proven methodology, software, tools, and templates for innovation and planning engagements.

Part 1: Generating Ideas

  • Learn how to construct mind maps for analyzing your strategic environment.
  • Define innovation project scope using the Value Network Map template.
  • Learn effective scanning techniques to discover future-focused dynamic knowledge.  
  • Review Dynamic Knowledge research templates for scanning assignment.
  • Apply "bisociation brainstorming” methods for anticipating future possibilities. 

Part 2: Implementing the Innovation System Toolkit

  • Practice conceptual prototyping for idea generation using the Idea Pyramid.  
  • Engage in  the group wisdom technique of "Solution Evolution”. 
  • Learn multiple scenario modeling techniques.  
  • Learn how to build technology and strategic road maps.
  • Learn how to develop Innovation Balanced Scorecards to measure Innovation ROI. 
  • Learn how to use Web 2.0 ideation software to facilitate your innovation and strategic transformation projects.

HOWARD RASHEED, PHD, writes and speaks on how to effectively accelerate innovation in organizations. Known internationally as the "Innovation Strategist,” he leads a team of innovation consultants and trainers of techniques that empower innovative leaders in their search for competitiveness. His upcoming book, Reinvent Your Business Model: 7 Steps to Sustainable Innovation, presents a simple but colorful metaphor of a system for sustainable innovation.

This science-based approach to innovation guides you to a renewable source of creative energy and transformational ideas. He has developed a proprietary system and software for innovating and ideation called "The Idea Accelerator.” This science-based system has been used in applications for strategic transformation, think tanks, technology commercialization, and product development projects.

Dr. Rasheed is an Associate Professor of Strategy and Innovation at the University of North Carolina in Wilmington and Founder of the Institute for Innovation. He received his PhD in Global Strategic Management from Florida State University. Dr. Rasheed has been a public speaker since college and is a graduate of Dale Carnegie. He has been invited to speak and conduct workshops at many conferences on strategic transformation, innovation and futurism. Dr. Rasheed has also been featured in a PBS documentary, radio shows and publications like the Yearbook of Experts.

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