April 8, 2010
Heard Museum – Steele Auditorium
North Central Avenue
Phoenix, AZ 85004
Time: 8:00 – 10:30 a.m.
8:00 – 8:30a.m
Registration and Continental Breakfast
8:30 – 10:30 a.m.
Dr. Land presentation with Q&A
by The Farsight Group: Dr. George Land and Kim Kressaty
Can change and innovation be your ally? It
can when you understand the phases of change and the breakpoints that occur
when the environment you operate in changes. Innovation is doing something that
is new and different from what you have done before that adds value to your
organization or something that you care about. Innovation enables organizations
to adapt to change. Rather than rational, logical, incremental improvements,
you need breakthrough ideas providing significantly greater value to your
customers and much higher margins.
Attend this presentation and you will:
- Learn how your organization
can be creative and use innovation for a competitive advantage.
- Understand change in a new way
and hear how it is grounded by science.
- You will understand how
creativity works during every phase of growth in your organization.
- You will hear about a
methodology to help you manage the pull into the future that builds alignment
for your strategic intent.
- You will learn how to harness
the untapped imaginative, decision-making and collaborative power of your
organization and customers to create innovations in a way you have never
- Hear the authors that wrote
the books on transformational change; ‘Grow or Die’ and ‘Break-point and
If you need major differentiation from
competitors, provide significant value to your customers, are experiencing
diminishing returns on products/services are at risk or may not be a key differentiation - then you need to attend this valuable presentation.
About your presenter - Dr. George Land:
George Land is an author,
speaker, consultant and general systems scientist. In 1965 he founded a
research and consulting institute to study creative performance. This research
ultimately led to the formulation of Transformation Theory. From the principles
of growth, creativity and change, Dr. Land developed unique strategic thinking
and innovation processes for organizations. He invented the first computer
interactive approaches to group innovation, decision-making and strategic
thinking. His processes are now licensed by over 400 major corporations
About your presenter - Kim Kressaty:
Kim is a Partner at Farsight
Group. She spent nearly 30 years working in both Consumer Packaged-Goods and
Business-to-Business arenas. She spent part of her career in executive
Organizational Effectiveness positions, focusing on executive and senior
manager leadership development and performance management. Kim was a client of
the Farsight Group and deployed the process for Strategic Innovation and now
works in partnership with Dr. Land to facilitate this ground breaking
methodology to organizations worldwide.
- Due to a larger group expected for
this presentation, we have altered our start time and place from the University
Club to the Heard Museum. Parking is available on the North and East side of the
Museum. Free guided tours of the museum are available after the event – if