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IMC Philly - Duct Tape Marketing: 7 Steps To Small Business Marketing Success
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3/16/2012
When: 3/16/2012
Where: Plymouth Country Club
888 Plymouth Road
Plymouth Meeting, Pennsylvania  19462
United States


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Duct Tape Marketing: 7 Steps To Small Business Marketing Success

ln order to survive in today's competitive marketplace, you need to understand how to stand out from your competition, build a step by step system to be in front of your customers and prospects and turn more leads into customers. You do this by becoming a marketer for your business and implementing the strategies that will leave your competitors behind and allow you to become an industry leader. ln this seminar you will learn:

 

  • The difference between strategic and tactical marketing and why strategy always comes first
  • The 7 steps to developing a successful marketing system
  • Ways to position yourself as the expert in your field
  • 4 legs of the lead generation stool
  • How to develop a differentiation strategy that positions you as the obvious choice for the product or service you sell

 

Join us for this informative workshop and learn ways to grow your business!

Brad Tornberg, MBA, founder of E3 Consulting, a Microsoft Certified CRM and Great Plains Consultancy, with 25 years experience working with over 150 businesses, will deliver this presentation. His experience in recent years has evolved from analyzing business needs and delivering technological solutions, into a business consultancy delivering systems for lead generation and client relationship management rather than technology for client records maintenance.

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Message from the Chair
Angela Dingle CMC2016 IMC USA Distinguished Service Award Recipient
Loraine A. Huchler CMC FIMC2016 IMC Fellow Award Recipient