As small business owners, or self-employed consultants, it's easy to place the needs of our clients ahead of the health of our businesses. Marketing is particularly susceptible to getting postponed because it's rarely an "urgent" issue.
Meanwhile, what is the one thing you wish you did better or more consistently in your business? When you are jealous of one of your competitors, what is it that you envy? Their ability to get clients. Hmm.
In this session you'll learn how to move your marketing from "I don't know what to do" or "I never have the time to do it" into action and generating consistent results.
• the 3 essential ingredients to gaining new clients on a consistent basis
• how to incorporate what you already know about marketing (but aren't doing or using) into results-generating marketing system
• resources to help you make a dramatic shift within 28 days
Andy's mission is to completely eliminate the "feast or famine" cycle that plagues small businesses and independent professionals -- causing immeasurable emotional and financial stress. He draws upon his years leading marketing and selling programs and teams to transform haphazard marketing into a productive, consistent, and profitable business function for his clients.
Mr. McClure has a B.S. in Engineering from Cornell University and his MBA from the Simon Business School where he concentrated in both Marketing and Strategy. During his graduate studies he was awarded Beta Gamma Sigma society membership and also earned the Dean’s Leadership Award.