The Consultant's Workshop: Get Started
Presenting the Consultant’s Workshop, January 7th, 7:30 AM
Share. Learn. Grow.
Workshop 1 - What Is (Successful) Consulting?
Consulting is among the most complex professions in the organizational world. Dalton and Thompson (1986) say there are four levels of contribution that consultants can aspire to:
- Have a set of "tools” or techniques in your repertoire and look for problems where you can apply those tools.
- Begin to listen to the client and focus on finding solutions to the client’s problems, using whatever tools are needed.
- Learn to help clients explore whether or not they are working on the right problems.
- Be broad enough in your thinking to question whether or not the right system(s) is (are) being addressed. Is the problem actually a technical, organizational, or political problem? Or a combination of the above?
This month's workshop takes a 30,000-foot look at what the profession is really about. The good, the bad, and the ugly! It is an opportunity to discuss and learn, or simply remind yourself, where successful consulting starts:
- Why do clients engage consultants?
- Are consulting specializations important?
- How do I establish initial credibility with a prospect?
- How do I align my desire and strengths (approach, perspectives, knowledge, skills, experiences) to market needs?
Edward Stone, CMC®, FIMC® is a Certified Management Consultant (CMC®), a Fellow of the Institute of Management Consultants (FIMC®), and a member of the Institute of Management Consultants. He has served as Chair of the Association's Executive Board for the United States and as a representative of the United States to the International Council of Management Consulting Institutes.
He has been recognized by the I.M.C. for his outstanding service to the profession and for his performance as a management consultant with distinction.
Edward has held senior marketing positions at Proctor & Gamble, Clorox and Frito-Lay. He founded The Dallas Marketing Group in 1976 and laid the foundations for its current position as a major provider of marketing consulting services to a variety of industries. He sold the business and retired at the end of 2006, but independently continues to accept selected projects.
Edward holds a Bachelor of Journalism degree from the University of Texas at Austin. He has served as an Adjunct Professor of Marketing at Southern Methodist University and currently serves on the Management Board of two private companies and is Treasurer of the Board of Trustees of Temple Emanu-El in Dallas.
||7:15 - 7:30 am|
||7:30 - 9:00 am|
|Cost per session:
$15 for members, $25 for non-members
(includes continental breakfast; please bring cash or check)
Members may now bring guests and pay the member rate for them.
The member must register and pay for the guest.