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IMC SoCal March 3 Breakfast Meeting - “Marketing on LinkedIn and Beyond: How to Improve Inter-Genera
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Are you and your clients marketing and communicating to the best of your abilities? We announcing our confirmed speakers and a slight topic shift for the March 3 breakfast - CMC and Baby Boomer Dennis McCue and Gen-Xer Hema Day will address how consultants need to communicate and market to younger generations – a critical growing component of our “buyer” population. Find out what you need to do in our marketing and other communications for success.

3/3/2017
When: Friday, March 3
7:30-9 am
Where: The Lakes Golf Course & Driving Range
400 S. Sepulveda Blvd.
El Segundo, California  90245
United States
Contact: Margaret Chock
310-829-1612


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Marketing on LinkedIn and Beyond: 
How to Improve Inter-Generational Communication in Business


Are you and your clients marketing and communicating to the best of your abilities? We announcing our confirmed speakers and a slight topic shift for the March 3 breakfast - CMC and Baby Boomer Dennis McCue and Gen-Xer Hema Day will address how consultants need to communicate and market to younger generations – a critical growing component of our “buyer” population. Find out what you need to do in our marketing and other communications for success.

Nearly everyone at every level of a company agrees that the styles of communication and work habits between generations are immensely different. Baby Boomers don’t understand Gen-Xers who can’t seem to quite “get it” with Millennials who believe that the Baby Boomers are completely out of it.

At the IMC SoCal Breakfast Meeting on FRIDAY, MARCH 3, 2017, Gen-Xer Hema Dey, CEO of the International Marketing firm, Iffel International Inc. and Baby Boomer Dennis McCue, CMC, of Dynamic Firm Management, Inc. and Past President of IMC SoCal, will co-facilitate a presentation on the differences between the influences, attitudes, expectations and work habits of these generations and how they affect the workplace.

You will learn strategies that can help your clients and you to bridge the communication divides and help each group appreciate the values and points of view that each generation brings to business. Additionally, you will be encouraged to contribute your own wisdom and experience.So come with great enthusiasm and expectation for a valuable morning!

Hema Dey has over 20 years experience in global marketing, sales, business development and customer service and Iffel International has become a leader in helping Southern California companies develop strong marketing presences using technology that attracts and appeals to all generations, demonstrated by the revenue growth of their business.













In addition to providing leadership to our chapter through several roles including Program Chair, President and Chair, Dennis McCue, CMC, is the President of Dynamic Firm Management, Inc. For more than 30 years, he has consulted with law firms and CPA firms in practice management and professional development concerns, including strategic planning, partner relations, succession planning and mergers. He is known for his inquisitive nature, piercing questioning and compassionate listening… the keys to his success across the generations.

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Loraine A. Huchler CMC FIMC2016 IMC Fellow Award Recipient
Gayle Carson CMC CSP FIMC2016 IMC Fellow Award Recipient