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IMC SoCal - LAX Breakfast, March 2010
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When: Friday, March 5, 2010
7:30-9:00 AM
Where: The Lakes Golf Course
400 South Sepulveda Blvd.
El Segundo, California  90245
United States
Contact: Joe Herold

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IMC SoCal Monthly LAX-Area Breakfast Meeting
Friday, March 5, 2010

Getting a Jump on the Upturn:
Maximizing the Impact of Your Marketing Efforts
LAX Breakfast Meetings
2009-10 Season
March 5, 2010

Please Be Sure to RSVP by Wednesday, March 3, 2010

Cost: $22 for IMC members.
for non-members.
Please make check payable to: Herold Consulting LLC

RSVP Via E-mail to:
About LAX-Area Breakfast Meetings...

The LAX-Area Breakfast meetings occur normally on the 1st Friday of each month from 7:30 - 9:00 a.m.

Our monthly breakfast meetings are held in the private dining room at
The Lakes Golf Course & Driving Range,
400 S. Sepulveda Blvd,
El Segundo, CA 90245



We've all felt the effects of the slow economy, but things finally seem like they are starting to turn around - the inquiries are coming in and the proposals are going out - are you ready to put your best "face" forward? With all the talk of the ""New Normal"" you need to ask yourself this basic question: How strong is your "brand"? Will it survive and hold up in the new decade? Do you have all your marketing materials in order for 2010?

Laura Missiorek, owner of The Graphic Element, and LuAnn Roberto, owner of 411 Graphics, both successful creative directors and business owners, will discuss:

Evaluating your logo - Do you have one? Is it effective?

Websites - Basic tips and why using a designer is so important to the process

Print Collateral - Is it still an important part of the package?

Emarketing - Are we just creating more junk mail in a different way?

Social Media- How important is it in the big picture?
About Laura Missiorek and LuAnn Roberto:

Laura Missioreck (pictured below) is the owner of The Graphic Element, a full service print and web design studio specializing in the integrated management of creative services for new product launches, including the design and production of food and retail packaging. Laura's creative process incorporates branding, print and online marketing, website design and advertising and highlights her strengths as a forward-thinking Creative Director with a firm knowledge of how to get brands noticed. In 2009, The Graphic Element was named Small Business of the Year by the Manhattan Beach Chamber of Commerce.

LuAnn Roberto is the owner of 411 Graphics, a strategic graphic design group that specializes in leveraging business brands to connect with buyers. Twenty-five years of strategic brawn ensures that her clients consistently receive communications that are fresh, on-strategy, and effective. Since LuAnn began 411 Graphics in 1989, she has been bringing her distinctive style to high-profile creative projects as varied as corporate branding, print collateral, web design and social media. Her clients have included Fortune 500 companies, local small businesses, and women- owned businesses as well as some of Southern Californias most famous film and television studios.

DATE: Friday, March 5, 2010
TIME: 7:30 - 9:00 a.m.
LOCATION: The Lakes Golf Course & Driving Range,
400 S. Sepulveda, El Segundo
PRICE: $22 for IMC members and $27 for non-members.
Cash or checks payable to: Herold Consulting LLC
Sorry, no credit cards accepted.

phone: 310-938-0908

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