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IMC SoCal International SIG, June 2010
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IMC SoCal International SIG, June 2010


When: Friday, June 25, 2010
7.30-9:00 AM
Where: The Lakes Golf Course
400 South Sepulveda Blvd.
El Segundo, California  90245
United States
Anita Katzenbach


Dear Colleagues and Friends of the International SIG of the Institute of Management Consulting, SoCal Chapter:

Join us for our next international breakfast meeting on June 25 at the Lakes Golf Course in El Segundo to hear Daniel Feiman present:

A Glocal strategy won't work; unless you do!

Discussion Points:

1. How do you answer the question, "Why do you want to go global?”

2. Can you use the same strategy globally that you use locally?

3. What is your Strategic Competitive Advantage?

4. Have you completely identified & assessed the risks?

5. Globally vs. internationally – what is the difference?

6. What entry strategy will you use?

7. How will you beat out "local” competition?

8. If it costs 7 times more to find new clients than to keep existing ones...

About the Speaker:

Daniel S. Feiman, MBA, CMC is the Founder & Managing Director of Build It Backwards, a consulting & training firm based in Redondo Beach, CA.

He specializes in three areas: Strategy: Planning & Implementation; Finance: Modeling & Analysis; Process: Lean & Continuous Process Improvement. Mr. Feiman is an internationally recognized seminar leader in these areas; working with firms such as Hilton Hotels, Mattel, Institute for Supply Management (ISM), Credit Suisse, SEA (Supplier Excellence Alliance), TRW, Reliance (India), PEMEX (México), ARAMCO (Saudi Arabia), University of Manchester (UK), AND OC (United Arab Emirates), Promigas (Colombia) & the California Institute of International Business & Economics. He is adjunct faculty at the University of California, Los Angeles (UCLA) Extension Department (since 1990) and has also taught and facilitated workshops and seminars for the Valley Economic Development Center (VEDC), The Small Business Development Center (SBDC), California Institute of International Business and Economics, the Commercial Finance Conference and California Manufacturing Technology Center (CMTC).

He has been awarded the CMC© designation by Institute of Management Consultants and is The Visiting Professor in the University of Huddersfield's Business School. For more information see attached Daniel's resume.


Friday, June 25 , 2010
7:30-9:00 AM


The Lakes Golf Course
400 South Sepulveda Blvd.
El Segundo,California90245

Please RSVP until Thursday, June 24.

We will open the International Consulting SIG to non-members of IMC USA, as well (it used to be restricted to max. three visits). In return, we will ask non-IMC members to pay an additional fee of $5.- per meeting. For more information about IMC USA please visit our website: Southern California Chapter.

Fees: Members: $20.- and Non-Members: $ 25.-

We are looking forward to seeing you at our meetings! Feel free to forward this invitation to others who might be interested, as well.

Best regards,


Anita S. Katzenbach

Senior Consultant, HaigBarrett, Inc.
Consultant, Advanced Sustainability Institute;
Instructor, Global Sustainability at University of California UCLA Extension;
Business Advisor, Sustainability, Small Business Development Center (SBDC), Santa Monica College;
Mail: P.O. Box 848, Beverly Hills, CA 90213 - USA I Phone: +1 (310) 428-4563 I Fax: +1 (323) 951-0013 I Skype: anita.katzenbach


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Gregory BrooksExecutive Director, IMC USA
Oliver A. Matar CMCDirector, IMC USA and ICMCI Lead Trustee
Don Matheson CMCChair and CEO, IMC USA
Cynthia E. Currence CMCDirector, IMC USA
Kathie Nelson CMCDirector, IMC USA
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