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IMC-SoCal Newsletter )
Institute of Management Consultants Southern California Chapter May 2006
In this issue
  • Regional Breakfast Meeting
  • Call for Speakers & Programs for 2006-2007
  • SBIR Speakers Needed
  • Taking Flight With Your Practice
  • Attention All Members
  • 2nd Planning Meeting for 06-07
  • Member Announcements
  • Dear IMC,

    Don't miss our
    May 16, 2006, Dinner Meeting!


    "Internet Marketing for Management Consulting Firms"

    with
    Bruce Clay, President & CEO BruceClay, Inc.
    Dale DeHart and Chris Samojen, SOHO Prospecting

    Afternoon Session (4:30 - 5:45 p.m.)
    Dale DeHart and Chris Samojen will conduct a 1-hour session on Web site Search Engine Optimization. An attendee's site will be selected for optimization and the process will be discussed and detailed during the session. Attendees will benefit from seeing the important steps that are taken to develop code and content for a consultant's Web site.

    Evening Session (6:15 - 8:30 p.m.)
    Bruce Clay, founder and CEO of Bruce Clay Internet Consulting will speak on the topic of Search Engine Marketing for consultants and individual professionals. Bruce speaks nationally and frequently at SEM conferences and his company is the pre-eminent source for Search Engine Optimization training and services. Attendees will benefit by learning the most cutting edge methods of gaining visibility on the Internet for their practices.

    Time & Location
    Location: LAX Renaissance Hotel, 9620 Airport Blvd., Los Angeles, CA 90045 (1/4 mile North of Century Blvd.)
    Date: Tuesday, May 16, 2006
    Time: 4:00pm- 8:30pm
    4:30 - 5:45 p.m.: Afternoon Session with Dale DeHart & Chris Samojen
    5:45 - 6:15 p.m.: Networking & Cocktails (no-host bar).
    6:00 - 8:30 p.m.: Dinner & Evening Session with Bruce Clay
    Price:
    IMC Member early registration through noon on 5/15/06, $45
    IMC Member late registration after noon on 5/15/06, $55
    Non- member early registration through noon on 5/15/06, $60
    Non- member late registration after noon on 5/15/06, $70

    Regional Breakfast Meetings

    LAX Breakfast Meeting, May 5

     "Better Than A Crystal Ball: More Reliable Techniques to Spot Growth Opportunities"
    with
    Seena Sharp

    Ditch the statistical formulas. Dump the forecasting models. Stop wondering, “How did I miss that?” Learn to be proactive and spot the future as it is unfolding – a key competitive advantage and growth indicator.

    Most executives are so unaware of the present that knowing what’s happening today often sounds like the future. You receive clues every day, which are ignored, underestimated, or dismissed because you didn’t know what to look for.

    You don’t need a crystal ball; you need better tools. Learn accurate and logical techniques you can start using immediately.

    Time & Place
    Place: LAX Renaissance Hotel, 9620 Airport Blvd., Los Angeles 90045
    Date: Friday, May 5, 2006
    Time: 7:30 a.m. - 9:00 a.m.
    Price: $22 for IMC members and $26 for non- members. This includes any choice from the IMC hot breakfast menu, tax and tip included
    RSVP: By May 3, via email to Barb Mather

    Sorry, no credit cards. Cash and Checks accepted. Checks may be payable to breakfast co- chair, Barbara Mather.


    OC Breakfast Meeting, May 12

     "The 4 Biggest Mistakes Consultants Make with Their Websites & How to Fix Them"
    with
    Sabrina Gibson, CEO, Bottomline 2 Marketing, Inc.

    A website can leverage client relationships whether new or old, if done properly – and 95% of websites are ineffective at building relationships, creating value, increasing sales, gaining new prospects, turning prospects into clients, or generating referrals. The reality is that relationships are the most important part of any business – especially when it comes to consulting.

    Don't miss our May 12 breakfast meeting, which will be very informative and a great networking experience with your fellow consultants in the greater Orange County area. Expect lively discussion, since everyone has questions and insights when it comes to websites.

    Time & Place
    Place: Mezzanine Restaurant, 19800 MacArthur Blvd., Irvine, CA 92612
    Date: Friday, May 12, 2006
    Time: 7:00 a.m. - 9:00 a.m.
    Price: $12 for IMC members and $17 for non- members. This includes any choice from the IMC hot breakfast menu, tax and tip included
    RSVP:Via email to Harald Weiss

    Call for Speakers & Programs for 2006-2007

     

    The program committee is seeking your inputs for any and all suggestions for provocative, world class, interesting, informative & educational programs and speakers for the upcoming 2006-2007 program year...

    Send your recommendations directly to Mike Grimshaw-Program Chair at mike@thegrimshawgroup.com, please include your contact information and any details on the recommended speaker/program. Plus if you are interested in being a program champion for your recommendation please indicate on your email response. This is a super way to get yourself known and have some fun at the same time!

    SBIR Speakers Needed

    The IEEE (Institute of Electrical and Electronic Engineers) Los Angeles and Orange County Consultants' Networks are putting on an SBIR workshop in Garden Grove on June 3, focusing on the strategic aspects of winning SBIRs, rather than the nuts and bolts of how to apply.

    They're looking for speakers with experience in winning SBIRs for an entrepreneur-led rather than university-led team, and other topics related to winning and managing SBIRs.

    If you're interested, or can recommend someone, please contact Margaret Chock, MIBChock@cs.com

    Taking flight with Your Practice

    Professional Development for The Institute of Management Consultants – Southern California Chapter will be providing another in the very successful “Taking Flight with Your Practice” sessions this coming fall and winter. We will be providing a limited number of openings to attend a series of workshops facilitated by one of the local members and experienced consultant. Space is limited to eight attendees per course in order to provide proper attention and assistance for each attendee.

    Taking Flight with Your Practice is a two-part program the first of which deals with Developing the Engagement, while the second will cover Delivering the Engagement and Disengaging from the Client.

    The entire series consists of 6-up to 2 hour meetings. Originally presented on a limited basis in the United States, it has become so popular and beneficial that it is being provided nationally and more specifically for the second time in southern California.

    Initially targeted for those with 0-3 years consulting experience, it has proven popular with individuals repositioning a consulting practice and with smaller firms seeking a good training and orientation program for their consultants.

    Last year we met at The Renaissance Hotel at LAX at 1:30PM on the third Tuesday of those months when an IMC Dinner Program was offered. This was just prior to the regularly scheduled IMC Southern California Dinner Meeting. We expect a similar day and time will be set for the upcoming session.

    The Renaissance Hotel
    9620 Airport Blvd.
    Los Angeles, CA 90045
    Phone: (310) 337 2800

    Meeting dates are yet to be established; We will begin the next session January 2006 once we receive six confirmed enrollees.

    Contact: Don McNamara CMC, Chair - Professional Development Southern California Chapter at 949.230.4363 for more information and enrollment.

    Attention ALL MEMBERS

    IMC's website is growing! Did you know you can input your bio and other data on our site? A Feature of the site is a Members' Link page where we post member logos and links to the member's site. This is a significant advantage since the IMC Southern California site is accessed often by both referring consultants and those outside of our professional organization when looking for specific background and capabilities of qualified individuals. As many of you know this type of linking can improve your positioning on search engines and better make you visible on the Internet.

    Don’t wait, get your information in the data base right away!

    Contact us at news@imcsocal.org to have your information added to this members-only page.

    Another feature of the site is a carpooling info sheet for those people wishing to set up a carpool to the monthly IMC events (breakfast and chapter meetings). Members can simply provide information on their preferences and this information will be added to the site, allowing other members to match up their needs.

    2nd Planning Meeting for '06-'07

    All IMC members are invited to the planning session at 1 PM the day of the dinner meeting, May 16, at the Renaissance. Last month we launched our program plans for the year; this month we'll cover marketing, membership, and any other topics that need work. If you want to attend, please notify Margaret Chock, MIBChock@cs.com. If you can't attend, please send your ideas and suggestions to Margaret Chock

    Member Announcements

    Pete Crosby, CMC, will be attending his 35th reunion of the class of 1971 at the Stanford Business School, May 19th through May 21st, 2006 at the Business School Campus.

    Craig M. Gustin, PhD, CMC, the "G" in CGR Management Consultants, will be visiting clients on the West Coast from the CGR's Atlanta office from April 25th through May 3rd. Dr. Gustin's specialties are strategic planning, customer surveys, and competitive analysis focused on supply chain information system and third party logistics service providers. Please contact Craig or Pete Crosby at CGR if you wish to introduce Craig to one of your clients in need of his services. Phone numbers 404- 321-4225 or 310-553-6837.

    phone: (805) 482-2170
     

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