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Dear IMC,
Don't miss our IMC Monthly Meeting on Tuesday, November 28, 2006. NOTE MEETING DATE CHANGE
The evening session, Serving as an Expert Witness will be presented by Dan Poynter
The afternoon session, How Publishing Increases "Get Known" and "Get Business" for Your Practice will be presented by Don McNamara CMC, President of Heritage Associates, Inc.
PROGRAM DESCRIPTIONS
Evening: Serving as an Expert Witness with Dan Poynter
As our society becomes increasingly complex, more and more attorneys and judges are turning to consultants to explain how things occur. These consultants are expert witnesses. These litigation consultants advise attorneys, judges and juries as to what happened or what should have happened in accidents and other legal cases. 18-million lawsuits are filed each year in the United States by 850,000 lawyers. Each case needs at least two expert witnesses to explain what took place or to describe industry procedures.
You will discover:
- What an expert witness does. Imagine getting paid to read in your field.
- How and how much an expert witness charges.
- How an expert witness finds clients.
- How to prepare for testimony.
- What will happen in the courtroom
- What are the tough questions and how you should answer them.
- How to make your testimony more effective. and much, much more.
An additional profit center for consultants. This event is not just for engineers, doctors or city planners. It is for every professional and consultant who wants an exciting new career as well as every expert witness who wants to serve more professionally and more successfully. A multimedia show with handouts.
A must event for every practicing and would be expert witness.
Wring more value out of your expertise.
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| Afternoon Session: How Publishing Increases "Get Known" and "Get Business" for Your Practice
Moderator: Don McNamara
You are already the expert in your field and niche. You have the credentials and background that establishes the fact you went through experiences to "Get Smart". You also know the secret of a sustained profitable consultancy is to be constantly marketing and developing new prospective clients.
Therefore experience dictates you need a wider outreach in order to be established as the preeminent 'go to' consultant in your specialty.
You will learn from this panel of published authors:
- What's in it for you [WIIFY]
- How publishing raises the "Get Known" factor
- Why publishing increases the "Get Business" factor
- How publishing affects the impression you leave with other consultants, referral sources, prospective and current clients
- Why publishing is a psychological edge in the mind of the whole universe
In the November 28 afternoon workshop hear from panel members about how they use print and electronic publishing to increase the awareness level of their practice, as well as attract and retain new clients.
Time & Location
Place: Ayres Hotel
14400 Hindry Avenue
Hawthorne, CA 90250
Date: Tuesday, November 28, 2006
Time: 4:30pm - 8:30pm
4:30- 5:30 Workshop
5:50- 6:00 Networking
6:00- 8:30 Dinner and Presentation
Price: CLICK HERE TO REGISTER
Payment by Check: Mail checks payable to "IMC SoCal" to Kim Athmann-King, IMC Treasurer, c/o 2121 Rosecrans Avenue, Suite 3325, El Segundo, CA 90245. Checks must be received prior to the event.
Contact for further details:
Mike Grimshaw
310-541-7946
Mike@thegrimshawgroup.com
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President's Message |
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Our joint meeting with APC in Orange County went off very well. We don’t have the final statistics yet, but there were more than 60 attendees, about 1/3 from IMC (members or registrants through our web site). Our Harald Weiss led a lively discussion of the numerous essential components of a consultant’s web site, and the ways to bring traffic to it.
Michael McLaughlin, author of Guerilla Marketing for Consultants, gave a good overview of how we should approach marketing in general – and very specific ways we can differentiate ourselves from other consultants. The comments I heard from the audience both during and after the sessions were all enthusiastic.
If you attended, we’d like your reactions – please email me at mibchock@cs.com. We expect to hold more dinner meetings in Orange County, and are considering joint meetings with other organizations. Please send your comments and suggestions on those plans as well.
For next month, we’ll be at the Ayres in El Segundo again (right at the 405, very easy to get to). But we’ll be meeting 4th Thursday, the 28th, to avoid conflicts with the Thanksgiving holiday. Mark your calendars carefully!
Margaret Chock CMC, President
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Regional Breakfasts |
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LAX IMC BREAKFAST MEETING - November 3, 2006
"Agreements for Successful Consulting Engagements" with Michael Oswald, Principal of The General Counsel
You know what you agreed to do, but does your client? You just shook hands with your new client, and now you are ready to jump into the new engagement. Or at least you think you are ready. If you don’t have a rock-solid consulting agreement that spells out the deliverables and sets forth the ground rules for the engagement, you are setting up the client and yourself for disappointment (or worse). At our Friday, Nov. 3 IMC LA-Westside Breakfast Meeting, learn what every consultant must know about drafting and negotiating that special form of contract known as a Consulting Agreement. Michael S. Oswald, law professor and co-founder of The General Counsel, LLC, will teach you what you need to know about:
- Drafting a standard consulting agreement that covers the bases. Using your standard agreement as part of your sales process. Protecting your ideas during the pre-engagement phase. Negotiating the scope of the engagement. Tailoring your standard agreement into a success roadmap so that you actually get paid, while minimizing the risk of lawsuit.
- Making sure the agreement keeps up with the inevitable changes in scope during the engagement.
Don't miss this all important breakfast meeting on November 3, which will be very informative as well as a great networking experience with your fellow consultants in the greater Los Angeles area. Expect a lively discussion with lots of practical examples.
About Michael Oswald
Michael is co- founder and principal of The General Counsel, a firm that provides experienced in-house lawyers to work on- site at businesses in a variety of industries. Michael has over 20 years of in-house corporate legal and management experience in aerospace, consulting, and technology companies. He has counseled on a wide variety of general business, government contracts, commercial contracts, employment matters, litigation, mergers and acquisitions and corporate compliance and governance. He is also the Associate Director of the Business Law Center at Western State U. College of Law in Fullerton, where he has taught Contracts Drafting, Securities Regulation and Uniform Commercial Code.
Time & Location
DATE: Friday, November 3, 2006
TIME: 7:30 - 9:00 a.m.
LOCATION: NEW LOCATION
The Lakes, 400 S. Sepulveda, El Segundo
PRICE: $22 for IMC members and $26 for non- members. Cash or checks payable to: Barbara Mather/Mather Consulting Group. Sorry, no credit cards accepted.
RSVP By: Wednesday, November 1, 2006 Contact & RSVP for further details:
Barbara Mather at (310) 348-1959
Barb Mather
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OC BREAKFAST MEETING- November 10, 2006
"Strategically Planning Your Consulting Practice" with Jack Mixner, Principal, Mixner Strategy
At our Friday, November 10 Orange County breakfast meeting, learn how to create an effective strategic plan for your consulting practice. Then, in a highly interactive session, learn how to implement that plan successfully.
Jack Mixner, Principal of Mixner Consulting and a long time Orange County consultant, will describe the seven crucial steps in creating a plan. He will also discuss:
- When to use personal selling and when to use word of mouth selling.
- How to use professional organizations and when to use social / civic organizations.
- When targeted direct mail makes sense.
- Targeting seminars to your audience.
- Teaching sponsored courses.
- Websites, e-newsletters and blogs.
- Writing, including publishing newsletters, articles and books.
The continuum from success to significance.
This important breakfast meeting in November will be informative and interactive, as well as a great networking experience with your fellow consultants in the greater Orange County area. Expect a lively discussion with lots of practical examples.
About Jack Mixner
Jack Mixner has worked with hundreds of companies over twenty years to foster growth. He focuses on technology, operations, marketing, and finance and, most importantly, people. Using strategy, the goal is to maximize company valuation and accelerate the sale of the company, if possible - or sensible. He is the past president of the Association of Professional Consultants, a member of the executive committee of the Orange County Workforce Investment Board, and Chairman of the Orange County Economic Development Strategy Committee.
Time & Location
DATE: Friday, November 10, 2006
TIME: 7:00 - 9:00 a.m.
LOCATION:Mezzanine Restaurant, 19800 MacArthur Blvd., Irvine, CA 92612
PRICE: $10 for IMC members and $20 for non- members, exact change appreciated. This includes any choice from the IMC hot breakfast menu, tax and tip included. Park in the structure. Parking will be validated.
RSVP:Via email to Harald Weiss
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Save the Date! |
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Please Note:
Save the date events (below) are the evening monthly events and the venue may change between OC & LA so be sure to take notice!
January 16, 2007 - Cliff Atkinson - PowerPoint expert, consultant & author "Better than Bullets"
February 20, 2007 - Jerry Savin's - Popular 2nd Annual Networking Workshop - "Consultants Meet Consultants"
March 20, 2007 - Dr. Mark Goulston - Consultant, Leadership Coach and author "Get out of your own way at work"
April 17, 2007 - Carlos Conejo - Consultant, author and Motivational speaker in a MultiCultural society
May 15, 2007 - Client Panel - Clients of IMC members discussing expectations, experiences and motivations in working with consultants
June 19, 2007 - Michael Manken - Strategist/Author & Consultant - Turning Great Strategy into Great Performance
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Taking flight with Your Practice |
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“Taking Flight with Your Practice”, the highly successful program for new as well as experienced consultants will begin its next session in January, 2007. Seating is limited. Hurry and sign up now!
Contact: Don McNamara CMC,
Professional Development Chair for our chapter at
949.230.4363.
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Calling All Published Authors! |
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We are looking for published authors to participate in the IMCSoCal evening meeting November 28th Workshop Panel on Publishing.
Please contact Mike Grimshaw-Program Chair to get more information:
Mike Grimshaw
The Grimshaw Group
310-541-7946 Office
Mike@thegrimshawgroup.com
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Member News |
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Don McNamara's new book Visionary Sales Leadership-How Senior Executives Can Erase Status Quo Myths and Build Superior Sales Organizations is an Award-Winning Finalist in the "Business: Management" and "Business: Sales" categories of the Best Books 2006 National Book Awards judged by USA Book News. His was the only title receiving a "Finalist" Award in the "Business: Sales" category.
Jeff Bowen, president and publisher of USABookNews.com, said this year’s contest yielded an unprecedented number of over 1200 entries in 120 categories. The title will be listed live on USABookNews.com starting November 1, 2006.
Bill Mooney is in his nineteenth year of offering the one-day “How to Build a Profitable Consulting Practice.” The next session is scheduled for Saturday, November 18, 2006, from 9:00 a.m. to 4:30 p.m. in Irvine at the Courtyard by Marriott Hotel, 2701 Main Street. For more information go to www.consultantcoach.com/seminars, or contact Bill at 310.324.2386 or wmooney@ consultantcoach.com. An approximately 400 page seminar workbook is provided and by arrangement can be obtained prior to the seminar.
Pete Crosby, CMC, to speak at Confab Oct 29, 2006 on "Pricing and Billing for Success" and will speak at the Harvard Business School Alumni Club of Southern California on the subject of Port of Long Beach Strategy (panel discussion), late January to early March 2007 meeting.
Raymond Urgo relocated his consulting practice, Urgo & Associates specializing in policies and procedures communication, to expanded office space on Sunset Boulevard in Los Angeles. New contact information is available at www.urgoconsulting.com.
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