I have a number
of Google Alerts set up (see http://www.google.com/alerts
) and, as a result, two emails popped up this
week. One from Career Guidance (http://www.careerguidance.com/management-consultant-career.html
) was about becoming a management
consultant. The other, from Wise Geek (http://www.wisegeek.com/how-do-i-become-a-strategy-consultant.htm
) was addressing how to become a
strategy consultant. In both cases (and
why they were picked up on Google Alerts) IMC USA was mentioned as a
resource. Nice to get this 'free' marketing
in one week.
Many of you, I
suspect, wrestle with the issue of marketing and public relations. Internally to IMC USA, we have our house
organ, The Connector. Kevin Berchelman,
is our very capable editor and is helping improve not only the content
but also the look-and-feel of this monthly newsletter.
Like so many other volunteers within IMC USA,
Kevin can't do it alone and asks for inputs and suggestions. In his quest to improve our communications,
Kevin also wants to feature individual accomplishments of our members.
So, here is the
opportunity. In the same way Career
Guidance and Wise Geek gave us some marketing assistance, you can think of The
Connector as an additional avenue for you.
Did you receive an award? Some
recognition? Atta-boy? Let Kevin know; you might just get some
coverage (of course, there are no promises, but what does it cost to try?).
As members of
IMC USA we do good work both for your clients and for the greater society.
yourselves and your work; we can try to assist you.