Publishing as a
Business Development Tool
The term publishing can mean a number of different things. It can be writing books, articles and/or columns for periodicals. It can mean becoming an editor for a magazine or for a book. Depending on the approach taken, it can result in a number of different ways to help build your business. You can be recognized as a thought leader or an expert. You can receive invitations to present at different kinds of events. You may actually get requests from potential clients. Most importantly, it can help you clarify your own thinking.Discussion leader Bob Sabath has seen all of these results. He will show us what he does, how he has done it, and describe some of the results he has seen. Bring your own thoughts, and we will discuss how we can do the same.
Our discussion leader will be Bob Sabath CMC, FIMC, who says he has "been consulting for a long time". He has been a Vice President at several major consulting firms and is a former Chair of IMC USA. He has published more than 65 articles and has edited and proofed two books (one academic and one popular business).
Please try to attend. If you cannot attend in person, you can participate through a Zoom conference room that we will open by 7:45. Use this link at that time:https://www.zoom.us/j/560001342.