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IMC DFW Consultants Forum - BIG Data – What’s In It For You - Apr 21, 2014
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When: Monday, April 21, 2014
From 5:40 PM to 8:00 PM
Where: Brookhaven Country Club
3333 Golfing Green Drive
Farmers Branch, Texas  75234
United States
Contact: Ian Birch - IMC DFW Webmaster

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Presenting the Consultant’s Forum, April 21st 5:40 P.M.

Share. Learn. Grow.


Come learn about BIG data & how you can use it

Register now


We invite you to the next Consultant’s Forum on April 21, 2014 to hear BIG Data – What’s In It for You, presented by Eric Swayne, one of the most respected digital gurus in this area. He’ll discuss what this phenomenon is and how to use it to make powerful social media marketing decisions.


 Key points:·

  • What is Big Data, and how is it different?
  • What in the world am I supposed to do with it?
  • How can Big Data help me in my consulting practice - isn't this just a "toy for the rich?"
  • What can I do tomorrow to help me understand and work with Big Data?
  • Understanding of this buzzword, and what it means in the industry
  • Knowledge of how big these Big Data sources really are when compared with each other
  • Real-world examples of how it's created, how it's used, insights you can get


Register Today!

More about our speaker

About Eric Swayne:

Eric SwayneEric Swayne is the Director of Product & Marketing at MutualMind, a consulting Digital Strategist at BuzzShift and the Founder of DataNarrate, a marketing data consultancy. He has worked with clients across verticals including Dr Pepper Snapple Group, Sam’s Club, Walmart, Best Buy, HP, Cisco, IBM, Bank of America, H-E-B, Super­Valu, Bicycle Playing Cards, Famous Footwear, Texas Instruments, American Airlines and the U.S. Trea­sury. Eric is also on the board of Digital Dallas, a collective group of 1,000+ members created to showcase great digital work within the DFW Metroplex and connect together the digital talent making it happen. Eric lives in Denton, TX with his wife and three children, and is easily bribed with hand-crafted single-origin coffee, original recipe Dr Pepper, extra Dropbox space, or free (qualified) babysitting.

About IMC Dallas Fort Worth Chapter

The Dallas Chapter of Institute of Management Consultants (IMC) conducts a monthly "Forum" designed to provide chapter members and guests with insights into current business ideas, trends through presentations and allows opportunities to share ideas and network. To learn more about IMC and our chapter, please visit or


Where Brookhaven Country Club
3333 Golfing Green Drive, Farmers Branch, Dallas, Texas 75234
Parking & Entrance Free parking
Networking 5:40 - 6:20 pm

6:20- 6:50 pm

Speaker introduction 6:55 pm
Program 7:00 - 7:45 pm
Q&A 7:45 - 8:00 pm

$25 for IMC members, $35 for non-members
(Includes buffet style dinner, soft drink and dessert. Vegetarian or vegan meals are available. Please let us know when you register.)
Please bring cash or check if you plan to pay at the door.

Refund Policy When a refund request is made 24 or more hours in advance of an event, IMC/DFW will apply this paid event fee to the same type of future event to be held within 90 days. Refund requests made within 24 hours of an event cannot be honored.
Questions Registration and payment issues - Ian Birch, IMC-DFW Webmaster (
Questions related to this event – Ilona Pesti, Forum Director (
2013-2014 Forums
Date Topic
Apr 21, 2014 Big Data’s Impact on Future Business
May 19, 2014 The Changing Regulatory Environment: Risks and Opportunities for Consultants

Other Chapter Functions:     

the Consultant’s Workshop

Held 7:30-9:00 AM on the first Wednesday of each month at the Telos Club on Dallas North Tollway (January 8 an exception), this insightful collaborative session outlines key skills every consultant needs to run a consulting practice.  Always open to all. More:

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