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Jennifer Beever CMC MBA
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My Engagement
Dallas/Ft. Worth, Southern California
Chapter Operations
Certification & Mentoring, Membership Sprint Team, Public Relations & Marketing Activities, Website Committee
Chapter Leadership
SoCal Chapter Board
Community Subgroups
Technology SIG, Women Consultants Group
Consulting Focus: Disciplines
Marketing, Strategy
Consulting Focus: Industries
Exporters, Manufacturing, Public Sector
Consulting Focus: Management Theme
Consulting Focus: Client Type
International, Small Business
Consulting Focus: Consulting Firm Type
Mature Solos
Consulting Focus: Practice Management
Social Media for Consultants, Software Tools
Connections  (102)
Last updated: 2/7/2020
Ms. Jennifer Beever CMC MBA, Marketing Consultant, New Incite
Certified Member -- Chapter: Southern California
Other Networks: My Blog
Profile Link:
Professional Information
New Incite
Marketing Consultant
1197 E. Los Angeles Boulevard
Simi Valley
93065  United States
 [ Map ]
818 347-4248 (Phone)
Visit Website »
  Institutional/Nonprofit, International, Private/Commercial, Public/Government
  Business Services, Energy/Chemicals, Government/Public Sector, Industrial Manufacturing, Info Tech/High Tech, Law/Legal
  31-33: Manufacturing, 54: Prof, Scientific, and Technical Services, 55: Management of Companies and Enterprises
  Growth Management, Marketing, Other, Sales/Business Development, Small/Family Business, Strategy/Planning
  Certified Management Consultant (CMC)
Personal Information
Visit My Website »
  Certified CMC
Geeks, scientists and engineers invent great products, but need help marketing them effectively. As a business-to-business (B2B) marketing consultant and CMO for Hire, I research and create strategic marketing plans to generate qualified marketing leads, create brand awareness, increase sales revenues and reduce marketing costs. My clients get a senior level marketing professional without the costly overhead they would pay for full-time staff.

Services: strategic + tactical marketing plans, digital + traditional marketing management, social media, email, content marketing, websites, search engine optimization (SEO), results measurement.

I received my B.A. from Colby College in Waterville, Maine. I majored in English and American Studies. I received my M.B.A. from Pepperdine University, where I concentrated on Strategic Planning, Organization Theory and Marketing.
Social/Volunteer Organizations
Habitat for Humanity
Los Angeles Foodbank
Pepperdine Graziadio Business School Alumni
Northfied Mount Hermon School Alumni
More Information
Since I founded my marketing consulting practice in 1997, I have helped hundreds of companies, ad agencies and consulting firms grow with my strategic marketing plans, digital and traditional marketing programs, marketing presentations and training.

I work with clients of all sizes, but most have revenues of $2 million +. I also work as a collaborative team member for ad agencies and other consulting firms. My background is sales and marketing in the ERP application software industry.

Recent results include planning a social media marketing program that generated inquiries for my client in just three weeks, a strategic digital marketing plan and training for a brick and mortar's successful launch in online sales and marketing, and a marketing plan and implementation that resulted in a $2 Million order for an industrial lubricant manufacturer.

In the software industry as Director of Marketing at a $4 million software company I managed the re-branding and marketing effort that was a key factor in the company's doubling its revenues.

I taught Marketing in the Pepperdine University Graziadio School of Business’ Entrepreneurship Graduate Program and taught the capstone Strategic Marketing course and Ethics in Advertising Marketing course for UCLA Extension's Marketing Certificate Program.

I have served IMC as Marketing Chair, Programs Chair and President of the SoCal Chapter, and I served on the Confab committee for four years, driving increased attendance with traditional and social media marketing. More recently I joined the 2017 and 2018 IMC USA Conference Committee as Marketing Chair and the IMC USA Board of Directors as VP Marketing for a three-year term that started in June of 2017.

Originally from the great state of Maine, I have lived and worked in cities for most of my career, including Boston (on the Route 128 high-tech loop), San Francisco (downtown and near the Presidio), and Los Angeles. I live with my husband Jim (also a consultant!) in the city of Simi Valley, California, a short drive northwest of downtown Los Angeles.