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Academy Webinar - “Two Things in China” with Dr. Gene Wood

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·      Do you work with colleagues or clients who are Chinese immigrants?

·      Are you planning to work in China or for companies based in China?

·      Are you working for any companies based in China? 

·      Are you intrigued by the Chinese culture?

China has played an increasingly important role in business during the last thirty years. And although China is experiencing a slowdown in growth, it continues to be a source of influence and opportunity.

From a business perspective, China presents an immense challenge for outsiders. Understanding the Chinese culture is the first step in successfully obtaining clients and delivering consulting services for Chinese firms – especially if you are working in China.


This presentation is all about two.

·      The two sensitive geographies

·      The “two topics” to avoid

·      The two most crucial Chinese cultural dynamics to understand

·      Two choices you make when entering China and their consequences

Whether you are a “China veteran,” have recently begun working in China or with clients from China or are simply intrigued by the Chinese culture, you will enjoy these engaging and highly practical insights from Gene Wood, an experienced businessman who has successfully advised and nurtured international business relationships in China.


This memorable learning event is an ideal place to start your journey to business in China or with Chinese companies. Gene’s advice and reminders will be invaluable as you sit at banquets, socialize, and successfully negotiate in China.


Our Presenter:

Dr. Gene Wood, President of Word4Asia Consulting International, maintains a home and an office in Orange County, California. He has worked in every province in China, visiting the country over 120 times during the past 17 years. His experience with individuals in China spans a wide range of backgrounds, from national leaders to “ordinary” civilians.



His consulting team members live in the USA and China. Most team members are native Chinese, ensuring linguistic and cultural expertise.

COURSE LEVEL: Experienced consultants who work with or aspire to work with colleagues and clients from China


For more information on the IMC USA Management Consulting Competency Framework that defines the skills, aptitudes and behaviors of a Certified Management Consultant®, click here.