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The Expert’s Edge (by Ken Lizotte CMC)

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Become the Go-To Authority People Turn To Every Time.

In tough economic times, the toughest consultants surge ahead by becoming the thought leaders of their field! To learn how, The Expert’s Edge, a crisp, fun and comprehensive guide by our own Ken Lizotte CMC, outlines little known yet proven techniques that lift consultants and their firms to the top of the heap. Employing five simple but powerful "thoughtleading pillars,” you’ll discover ingenious channels that helped legendary thoughtleaders like Harvey MacKay, Alan Weiss, Martha Stewart, Stephen Covey, Suze Orman and Tom Peters build empires from humble beginnings, transforming themselves personally into business celebrities and gurus.

You’ll also learn to upgrade your own business’s visibility, notoriety and distinction. You’ll get your prospects and the media to call you rather than you always chasing after them (as Alan Weiss advocates) and you’ll keep your clients and customers coming back to do business with you again and again and again, solidifying customer loyalty.

Unlike any business development strategy you’ve encountered before, The Expert’s Edge will push your firm way beyond your most formidable competitors... and keep you there! You’ll acquire effective (and inexpensive) methods for generating more and better leads, for routinely capturing new business, for insuring your professional relationships endure and prosper… and for making much more money!!!

Members will receive an autographed copy.

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