January is the time for reflection about what’s working – and what’s not; your plans for the next 12 months. Here’s a framework to think about your business success in 2025!

Assess your current consulting business: successes and gaps

1. Quality of your current clients and types of projects?
2. Quality of your prospective clients and potential projects?
3. Financial Statement: revenue, expenses, salary, net profit?
4. Quality of your referral sources?
5. Quality of competitors for your prospects? Why (e.g. your/their competitive advantage)?
6. Visibility to your target market LinkedIn, Facebook, X-formerly Twitter, conferences, publications, videos, podcasts)?
7. What are the three most important/successful elements of your current business?
8. What are the three most challenging/unsuccessful elements of your current business?

Assess current or emerging business issues for your clients in 2025

1. Review the above diagram
2. Define prospects and problems that you CAN SOLVE.
3. Think like a prospect: define the solutions that prospects WILL BUY from an independent consultant…now and/or in the future.
4. Do you need to seek new kinds of prospects that hire consultants?
5. Do you need to seek new kinds of projects?
6. Do you need to seek new referral sources?
7. Do you need to re-evaluate the types of competitors for these prospects and projects?
8. What changes will you make to your visibility to your target market (LI, FB, X, conferences, publications, videos, podcasts)?
9. How can you leverage the 3 most important/successful elements of your current business?
10. How can you improve your 3 most challenging/unsuccessful elements of your current business?

Call to Action: The IMC Academy can help you develop your consulting business by joining a Peer Group. Led by an experienced CMC®, we offer peer-to-peer support on all things about management consulting. Interested? Contact Loraine Huchler, P.E., CMC®, FIMC, Chair, IMC USA Academy, to learn more about having a monthly live peer group to share your experiences and grow your business. [email protected], cell: 609-865-8151